New Word (to me, anyway):
Nikhedonia: The pleasure feeling one gets from anticipating victory.*
I would think Nikhedonia would be the fear of Nikon Cameras or the dreaded smell of nicotine in someone's hair or clothes.
Nikhedonia has probably caused many people to take their life, rather than be losers.
In every game I can think of there will be a winner and there will be a loser. Get use to it.
I think there should be a campaign to convince people that Nikhedonia is overrated - so not to so feel badly about oneself.
*Uncle John's Bathroom Reader.